You already have the material: the job you finished today, the stock that just came in, the team doing the work. What you do not have is the hour it takes to turn three silent clips into a finished post, and then do it again in a different shape for every app.
So posting happens in bursts. A good week, then nothing for a month. Every platform rewards the opposite: steady, predictable posting. A business that posts every week for a year beats one that posts ten times in a fortnight and goes quiet.
The marketing system takes all of that off your plate. You film on your phone and email the clips to one address. The system edits them automatically, designs a version for each platform’s format and rules, and distributes each one to its platform on a fixed schedule through automatic distribution.
What is included
The story comes first
Before anything is edited, the system researches what is getting attention in your industry and area, then finds the outcome story in your footage: the problem, the result, the before and after.
One address for footage
A dedicated email address for your business. Attach the clips and send. No app to install, no login, nothing new to learn.
Editing and captions
Each video is cut down to the part worth watching, with captions burned in, because most people scroll with the sound off.
A hook, then a script
Each post opens on the outcome, the reason to keep watching, then a short script tells the story in a consistent brand voice, so every post sounds like the same business.
Designed for each platform
An automatic, separate design for Instagram, Facebook, YouTube and TikTok, each built to that platform’s size, length, caption style and safe zones, rather than one video stretched to fit.
You approve first
We send you each week’s posts to check before they are scheduled. Change a word, swap a clip or skip one.
How we work
- 01
Free discovery call
We look at what you already film, who you want to reach and which platforms matter, and agree a weekly rhythm you can keep.
- 02
Set the voice and style
We build your caption style, your voice, your end card and your branding, then make a first batch from real footage for you to mark up.
- 03
Footage in, story found
From then on you email clips when you have them. The system checks what is working in your industry that week and pulls the outcome story out of your footage.
- 04
Designed and posted
Each story is edited and designed for every platform, then scheduled through automatic distribution.
- 05
Review what works
We watch which posts get views and enquiries, and adjust the hooks, lengths and timing so the next month does better than the last.
How each post is built
People do not stop scrolling for a product. They stop for an outcome: the leak that got fixed, the car that runs again, the room that looks new. Every post the system makes is built around one of those stories.
- Research: what topics, formats and hooks are getting attention in your industry and your area right now
- Find the outcome: the problem, the result and the before and after hiding in your clips and job details
- Hook: the first two seconds show the result, so people stay to see how it happened
- Tell it: a short script and voiceover walk through the story, captioned for sound-off viewing
- Design and post: a version built to each platform’s rules, sent out on schedule
Best suited to
- Trades and service businesses with work worth showing and no time to edit it
- Shops, auction houses and showrooms with new stock every week
- Owners who have tried posting themselves and stopped after a fortnight
- Businesses that want a steady presence, not a viral moment
The line we will not cross
We do not use music, footage or images we have no right to use. Every clip goes out with music that is cleared for business use, or none, so your account is never muted or taken down for a copyright claim.
We do not invent results or reviews, and nothing goes out under your name that you have not had the chance to see.
Frequently asked questions
Do I need to be on camera?
No. Plenty of the best posts are the work itself: the before and after, the stock, the process. If you are comfortable on camera, a few seconds of you helps, but it is never required.
How much footage do you need each week?
A few short phone clips is usually enough for one post. A minute of footage in total, filmed in landscape or portrait, gives us plenty to work with.
Which platforms does it cover?
Instagram, Facebook, YouTube and TikTok. You choose which ones. Each gets its own version rather than the same file posted four times.
Do I have to use automatic distribution as well?
No, but most people do. Without it we send you the finished videos to post yourself. With it they go out on schedule without anyone remembering.
How much does it cost?
Work is charged from $120 per hour. For a defined project we estimate the hours after a free discovery call and give you a fixed quote, so you know the total before anything starts.
Related work
Auction House
Every small business owner has heard that they need to post consistently. Very few do, because filming is the easy part. Editing, captioning, resizing for each app and remembering to publish is the part that never happens. We built a system that takes that part away entirely: the owner emails their raw footage to one dedicated address, and the system designs the content and distributes it to the platforms they have chosen, on schedule.
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