Inside
01 SEO done properly Your Google Business Profile, page structure, titles, schema, reviews and a weekly routine that takes twenty minutes. 02 Stand out with AI: can it be done? Creative SEO that used to need a big budget: a signature tool, real answers, your own data and pages AI assistants want to quote. 03 Marketing automation, kept human Map the journey, automate the boring touchpoints, write it all in your own voice, and keep a human at the moments that matter. 04 Organising large data sets A cleaning recipe, a column dictionary, dedupe and merge, and the ask-and-verify loop so you can trust what AI tells you. 05 Designing with Claude A proper brief, a reference board, your own design tokens, small steps, mobile checks and a brand that holds together. 06 One system beats a swarm Why multi-agent setups break for small businesses, and the one-system setup that gets better every week. 07 Videos in your voice: can it be done with one command? The working kit: film a page, narrate it in your cloned voice and get a written guide, with one command. 08 Keep it safe: can it be done without an IT department? Own your accounts, give access instead of passwords, and know what's public, with no IT team needed. 09 Winning the work: can a small business pitch like a big one? Build the prospect a working demo first, price so the build gets paid for, and research before you build. 10 Paid ads, done carefully: can a small budget compete? Bid on problems, block the wrong searches, judge on booked calls, and give it long enough to learn. 11 Changing website platform: can you move without losing Google? Take a baseline, redirect every old address, export everything first, and check the live shop, not the admin. 12 Fixing tech problems with Claude: can you do it without guessing? Get the one reading that splits the possibilities, then fix the right thing. 13 Can it be done? The three growth levers, the Curiosity Ladder for sales conversations, and how to test any idea cheaply with AI. 14 Appendix: for your web person Hand this page to whoever builds or looks after your site. It's the short list of things I check on every job. Not sure yet? Read the free guide first . It covers the basics of every topic here.
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